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Brian Spaid

David Straz Hall, 434

(414) 288-3371




Course and site listing for Brian Spaid

MARK 4050: Digital Marketing

Course Learning Objectives Relating to Service Learning:

  1. Helping you understand the role of digital marketing within business
  2. Empowering you to recognize how the application of digital marketing tools, channerls, and resources contribute to value generation
  3. Providing experiences that give you practical business knowledge
  4. Know the digital marketing tools, channels, and resources necessary to to succeed as a digital marketing manager
  5. Identify how global and local businesses employ digital marketing manager
  6. Understand the strategic marketing issues affecting organizations that employ or ignore digital marketing advances
  7. Understand the psychological theories behind many social media successes
  8. Recognize and evaluate ethical, legal, and privacy violations made by organizations in their use of digital marketing
  9. Apply effective written and oral communication skills


Special project: See professor for more details.


Contact Us

Marquette University Service Learning
P.O. Box 1881
1102 W. Wisconsin Ave. Room 303
Milwaukee, Wisconsin 53201-1881

Phone Number: (414) 288-0250
Fax Number: (414) 288-3259

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